Swarovski Christmas Tree at Shanghai

It's 24 December 2012, Silent Night! We have a present for you. A modern Crystal Christmas Tree from Shanghai!

Swarovski Christmas Tree at Shanghai
Hong Kong property developers have successfully brought commercial Christmas to Shanghai. If you happened to be in a major shopping districts such as Xujiahui, simply walk into one of the shopping malls and seek giant Christmas decorations. If you can find something stunning or at least huge, you are most likely visiting a shopping mall operated by one of Hong Kong's property developers.


This giant Swarovski Christmas Tree is a stunning piece of advertisement. It offers a unique look from every angle. Although it is not as stunning as the Swarovski Crystal Christmas Tree at Central in 2010, it still has its merits.

These displays are the sort of structures that one would take photographs of, upload to their Facebook and Blog, tag it with the brand name; and da ta, become instant online advertisements for the brand. 


Our blog is one example. We have no affiliation to any of the mentioned brands in our posts. Although we knew this is their advertising tactics, we have to somehow name the Christmas Tree and decoration, and hence their brand name.

Welcome to the Information age!